SEO or search engine optimization is about causing websites to rank well in Google or other search engines for terms that you are targeting. The basics of SEO can be categorized according to the following:

 

1. Keyword analysis

2. On page SEO factors, and

3. Off page SEO, or essentially link building

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Probably the most important component to ranking well in the search engine is accumulating inbound links, or link building. There are a number of issues that determine how successful your inbound links will be in giving you search engine traffic. Read the rest of this entry…

In the previous article, we talked about some fundamental factors to be aware of when building links for your site. Here we now focus on where you may be able to obtain these links. Read the rest of this entry…

Understanding which keywords you should be targeting is fundamental to good SEO. Read the rest of this entry…

Once you know the keywords you are targeting, there are a number of basic things you should do to your site to give it the best chance to rank for these keywords. Read the rest of this entry…

Many peoples conception of SEO involves selecting a competitive keyword and performing some heavy optimization on that keyword. An equally important part of SEO is to start to rank for many less competitive keywords across a wide range of pages on your site. If done properly, the traffic you can receive in this way will far exceed the traffic generated by your few higher volume keywords. Read the rest of this entry…